During the Q & A at an event for True Confections yesterday afternoon, I was asked if I had a comment about the candy industry's efforts to have the end of Daylight Savings fall after Halloween, in order to preserve a valuable extra hour of daylight trick-or-treating. (There are also safety considerations; every year, children die in trafffic accidents on Halloween night.) This was the first I had heard about such lobbying efforts on the part of the confectionary establishment, but it makes perfect sense. DST was extended to November 1 starting in 2007, but I am not aware of any specific stats on a surge in candy sales in the last few years to match that extra hour. Alice would have had something to say about this, on page 170 of True Confections.
Monday, March 15, 2010
Daylight Savings, Halloween, and the Candy Industry
Labels:
Alice Ziplinsky,
DST,
Halloween,
True Confections
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I had never heard of that connection either!
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